(Solved Homework): Imagine that you are employed by a marketing agency to provide hospitality for the clients of a large…

Imagine that you are employed by a marketing agency to provide hospitality for the clients of a large international courier service at a prestigious international sporting event (e.g., FIFA World Cup). What factors would you consider when planning your schedule of activities? MUST BE 300 WORDS ***************THIS IS SPORT MARKETING***********************

Expert Answer

  • First of all, we will consider the needs and wants of the customer group. This will be closely related to the purpose of the visit of the group. This information can be available from the international courier service company. The information will consist of the demography of the group, their total strength, the corporate entities represented by them, and other details regarding the schedule of their visit. It is important, before the planning process, to understand the corporate culture of the international courier company. The facilities and amenities of the hospitality should be aligned with that culture. There is also a possibility to segment the group further into small groups either by need-based or demography-based segmentation. The needs may be very diverse within the group. For example, few people may be interested to cover only the sports event while other may be interested in various other attraction near the location. Depending upon these needs, the planning will change. For example, we need to locate people interested in sports closer to the stadiums. Other specific needs related to food, lodging, entertainment, and other services need to be fulfilled on the basis of the segment-wise planning. Furthermore, it is important to note the period of visits – i.e. are they going to be staggered or all at a time visit is one of the vital questions. Finally, if the group of the client is not too large, it is preferable to collect individual member’s preferences before the planning process starts. This will help us building relationship and let us facilitate personalized service in the later course of the program.

    Don't use plagiarized sources. Get Your Custom Essay on
    (Solved Homework): Imagine that you are employed by a marketing agency to provide hospitality for the clients of a large…
    Get an essay WRITTEN FOR YOU, Plagiarism free, and by an EXPERT!
    Order Essay

Homework Ocean
Calculate your paper price
Pages (550 words)
Approximate price: -

Why Work with Us

Top Quality and Well-Researched Papers

We always make sure that writers follow all your instructions precisely. You can choose your academic level: high school, college/university or professional, and we will assign a writer who has a respective degree.

Professional and Experienced Academic Writers

We have a team of professional writers with experience in academic and business writing. Many are native speakers and able to perform any task for which you need help.

Free Unlimited Revisions

If you think we missed something, send your order for a free revision. You have 10 days to submit the order for review after you have received the final document. You can do this yourself after logging into your personal account or by contacting our support.

Prompt Delivery and 100% Money-Back-Guarantee

All papers are always delivered on time. In case we need more time to master your paper, we may contact you regarding the deadline extension. In case you cannot provide us with more time, a 100% refund is guaranteed.

Original & Confidential

We use several writing tools checks to ensure that all documents you receive are free from plagiarism. Our editors carefully review all quotations in the text. We also promise maximum confidentiality in all of our services.

24/7 Customer Support

Our support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.

Try it now!

Calculate the price of your order

Total price:

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Our Services

No need to work on your paper at night. Sleep tight, we will cover your back. We offer all kinds of writing services.


Essay Writing Service

No matter what kind of academic paper you need and how urgent you need it, you are welcome to choose your academic level and the type of your paper at an affordable price. We take care of all your paper needs and give a 24/7 customer care support system.


Admission Essays & Business Writing Help

An admission essay is an essay or other written statement by a candidate, often a potential student enrolling in a college, university, or graduate school. You can be rest assurred that through our service we will write the best admission essay for you.


Editing Support

Our academic writers and editors make the necessary changes to your paper so that it is polished. We also format your document by correctly quoting the sources and creating reference lists in the formats APA, Harvard, MLA, Chicago / Turabian.


Revision Support

If you think your paper could be improved, you can request a review. In this case, your paper will be checked by the writer or assigned to an editor. You can use this option as many times as you see fit. This is free because we want you to be completely satisfied with the service offered.

× Contact Live Agents