(Solved Homework): BUS102 Unit 3 Case Study Select a company that you do business with or that you admire…


Unit 3 Case Study

Don't use plagiarized sources. Get Your Custom Essay on
(Solved Homework): BUS102 Unit 3 Case Study Select a company that you do business with or that you admire…
Get an essay WRITTEN FOR YOU, Plagiarism free, and by an EXPERT!
Order Essay

Select a company that you do business with or that you admire. Research and evaluate its use of social media channels using the questions below as a guide. You must discuss at least two different social media channels. Address the following questions:

1.Identify the company and the type of business this company has. What is its core business?

2.Identify the social media channels you selected.

3.Briefly describe how this company uses these social media channels to market its services to customers.

4.Describe how the company uses these channels to solicit customer feedback and to handle customer complaints.

5.Describe whether and how this company’s use of social media influences your perception of the company. Imagine you are the manager in charge of customer support and service.

6.What recommendations would you make for using these social media channels to provide better service to customers and to promote customer relationships?

Please answer all of the questions, if you can not answer all of the questions do not reply.

Expert Answer

The company identified is Electronic Arts.

1. Electronic Arts, was founded in 1982 and it is a leading global interactive entertainment software company. Its core business is to develop games and provide online services to many platforms. (EA, 2015)

2. The social media channels i selected for this business are: YouTube and Twitter.

3. EA has many social media channels to promote new games and to continue to provide new features during the year. They use this channels all year round to continue selling consumables within the games and use rewards to incite the customer to buy more. They have an account for each product which allows for organization and a better experience for the customer.

4. These channels are also used to ask for feedback from customers. In YouTube customers can leave comments on each video that the business uploads for marketing. In Twitter EA usually comments on a new feature or a new item in their stores and allow for everyone to leave their opinion.

5. This company’s use of social media influences my perception because they are very active in responding to any post through these channels. This lets me know that the company appreciates and responds to any comments that are placed by the customers.

6.As a manager of a customer support and service team, I would recommend social media to be used to respond to any complaints posted there. If the issue is an problem that has affected many and a solution has been found, then the solution should be posted in that channel. This way customers can take the correct steps to fix a current problem. Other complaints that are affecting single customers can be responded to and redirected to the support team for further assistant.

Homework Ocean
Calculate your paper price
Pages (550 words)
Approximate price: -

Why Work with Us

Top Quality and Well-Researched Papers

We always make sure that writers follow all your instructions precisely. You can choose your academic level: high school, college/university or professional, and we will assign a writer who has a respective degree.

Professional and Experienced Academic Writers

We have a team of professional writers with experience in academic and business writing. Many are native speakers and able to perform any task for which you need help.

Free Unlimited Revisions

If you think we missed something, send your order for a free revision. You have 10 days to submit the order for review after you have received the final document. You can do this yourself after logging into your personal account or by contacting our support.

Prompt Delivery and 100% Money-Back-Guarantee

All papers are always delivered on time. In case we need more time to master your paper, we may contact you regarding the deadline extension. In case you cannot provide us with more time, a 100% refund is guaranteed.

Original & Confidential

We use several writing tools checks to ensure that all documents you receive are free from plagiarism. Our editors carefully review all quotations in the text. We also promise maximum confidentiality in all of our services.

24/7 Customer Support

Our support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.

Try it now!

Calculate the price of your order

Total price:

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Our Services

No need to work on your paper at night. Sleep tight, we will cover your back. We offer all kinds of writing services.


Essay Writing Service

No matter what kind of academic paper you need and how urgent you need it, you are welcome to choose your academic level and the type of your paper at an affordable price. We take care of all your paper needs and give a 24/7 customer care support system.


Admission Essays & Business Writing Help

An admission essay is an essay or other written statement by a candidate, often a potential student enrolling in a college, university, or graduate school. You can be rest assurred that through our service we will write the best admission essay for you.


Editing Support

Our academic writers and editors make the necessary changes to your paper so that it is polished. We also format your document by correctly quoting the sources and creating reference lists in the formats APA, Harvard, MLA, Chicago / Turabian.


Revision Support

If you think your paper could be improved, you can request a review. In this case, your paper will be checked by the writer or assigned to an editor. You can use this option as many times as you see fit. This is free because we want you to be completely satisfied with the service offered.

× Contact Live Agents